News: Bulgarian Beer Goes Abroad

Hey, why not. According to this report Bulgarian breweries have started making a mark on the international scene with beer exports rising in Romania, Macedonia, Spain, Portugal, the US and Hungary, Vladimir Ivanov, president of the Union of Brewers in Bulgaria (UBB), told Bulgarian National Radio.

To back his statement UBB’s data showed that beer production and exports have increased significantly in the past 12 months, ending this July. A total of 5.399 million hectolitres of beer were sold, compared to the 5.352 million in the previous 12 month period.

Ledenika & MM Brewery is responsible for its significant contribution to the increase of beer sales. The brewery has a domestic market share of about 10 per cent. Its market share also had an impact on exports, with figures overall reaching 78 358 hectolitres in 12 months, compared to the identical time period last year with 69 173 hectolitres exported.

Zagorka, Bulgaria’s best selling beer and a brand with the largest portfolio topped the chart with 1.716 million hectolitres, while Kamenitza ranked second with 1.571 million hectolitres, followed by Danish Carlsberg with 1.468 million hectolitres.

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